Design and assurance services

Human-centred research, design, and AI assurance that creates clarity.

Deliver evidence leaders trust to cut risk, strengthen business cases and support confident decisions.

Design journeys that align touchpoints, reduce delivery risk and create services people trust.

Provide assurance so AI is fair, transparent and accountable to regulators, users and society.

Grow teams and projects with experienced leadership. Interim mentoring builds lasting design maturity.

Apply assessor expertise to help you pass with confidence. Ensure services are compliant and resilient.

Turn strategy into action with rapid prototypes. Gather feedback fast to de-risk ideas.

Shaping services from discovery to delivery

Finding the right problems and testing solutions fast to reduce risk.

Uncovering the core user needs and policy intent. Defining the problem and scoping the opportunity.

Rapidly prototyping and testing multiple approaches. Identifying the best path based on user evidence.

Building and iterating on the live service with a small group of users. Preparing for a full public launch.

Continuously monitoring, iterating, and improving the service based on real-world data and user feedback.

Deep domain knowledge in complex, regulated environments.

Bringing GDS experience with a track record of de-risking and delivering large-scale transformations for departments like HMRC.

Providing design leadership for innovative products at banks like Citibank and Barclays, and challengers like Atom Bank.